Market Development for hi-tech
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Business
Development
Overview

OpenGL

QuickDraw 3D
& 3dmf

EFIColor

PhotoCD

ColorStudio

Educational
Instituions


3DMF & QuickDraw 3D evangelist
Apple Computer

ARTLab was contracted to evangelize the cross-platform 3DMF file format for 3D graphics.

This included:

  • Researching and contacting developers of 3D products (Win, Mac & UNIX)
  • Seeding developers with code & support materials
  • Connecting developers to development resources they needed
  • Providing developers with marketing exposure when they incorporated the technology
  • Working with developers to define the future requirements for 3dmf
  • Working very actively with 3D model vendors to make their 3D model libraries available in 3dmf format
  • Working with file format translation software developers to support import and export of 3dmf.

For QuickDraw 3D, ARTLab acted as a liaison between the Mac & Win developers and the Apple QD3D development team.

This involved:

  • Directing on-line queries to the appropriate people resources
  • Working with developers to define the future requirements for QD3D
  • Disseminating new information or documentation
  • Working with developers at tradeshows or events to highlight their QD3D support
  • Providing developers with marketing exposure on the QD3D web site as an incentive for QD3D efforts.



3DMF


QuickDraw 3D
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